
Design Score
86/100B - Good
This is a strong, brand-aligned welcome email that effectively leverages the founder's personality to build trust before pivoting to product benefits. The clear sectioning between dark and white backgrounds creates an excellent rhythm for scanning. The biggest missed opportunity is the reliance on image-based text/buttons in the hero, which risks engagement if images are blocked, and a secondary CTA that directs users away from the purchase path.
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Email Details
- Subject Line
- Welcome to the Candy Crew! ๐ฌ (Gift inside)
- Brand
- JOYRIDE
- Created
- January 11, 2026
Brand Colors
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