fitness apparel Product Launch Email Template

This is a strong product launch email for Gymshark's Energise collection, excelling in hero impact, brand-aligned motivational tone, and scannability with clear visual sections and urgency. It effectively builds desire through features and stock scarcity but leaves money on the table with no explicit discount offer, generic CTAs linking only to the collection page instead of PDPs, and heavy feature-focus over customer benefits. No critical failures; caps potential at high 80s.