Specialty Tea Promotional Email Template

This promotional email for Nami Matcha subscriptions has a strong visual hero communicating the 40% off offer, but critical failures in incoherent body copy ('old person smell') and lack of a clear primary CTA button in the body cap its conversion potential at mediocre levels, alienating the premium wellness audience. The single biggest strength is the hero's clear value prop and product imagery. The single biggest weakness is the bizarre, off-brand copy that undermines trust and relevance.