Fitness Apparel / Activewear Welcome Email Template
85/100Good
“Welcome to the grind.”
Fitness Apparel / ActivewearWelcome
Design Score
85/100B - Good
This is a strong, highly on-brand welcome email that effectively utilizes Gymshark's gritty, minimalist aesthetic. The copy is tight, the tone is accurate, and the CTA strategy is textbook-perfect. The primary flaw preventing a top-tier score is burying the core conversion driver—the 10% welcome discount—below the initial viewport. The email asks the user to shop before reminding them they have an incentive to do so.
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Email Details
- Subject Line
- Welcome to the grind.
- Brand
- Gymshark
- Industry
- Fitness Apparel / Activewear
- Email Type
- Welcome
- Created
- May 6, 2026
Brand Colors
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